In June of last year, we implemented a price revision, and this will be our fifth revision. Last year’s price revision led to an increase in the average revenue per rental (ARPR).
At the same time, there was little to no user attrition or decrease in the number of users.
As a result, the unit price increased, leading to higher revenue. Since increased revenue enhances profit margins, we anticipate this will have a positive impact on both revenue and profit. We expect similar effects this time as well.