The smartphone population in Australia is 24.7 million, and we estimate that the Servable Obtainable Market (SOM) is approximately 25% of Japan’s.
By increasing the density of battery stand installations, we believe achieving the outlined SOM is possible.
EzyCharge already holds a market share of approximately 90% in terms of installation numbers; however, the mobile battery sharing business market in Australia is not yet mature. We recognize it as a market that our group will develop further through EzyCharge.