T-Gaia Asia Pacific Pte. Ltd., overseas subsidiary of T-Gaia Corporation (HQ: Shibuya, Tokyo, President & CEO: Masato Ishida, hereafter “T-Gaia”) and Singapore operator of the mobile power bank sharing service “ChargeSPOT™” announces that they have just launched a collaborative campaign involving “Monster Hunter Now” in partnership with CHEERS HOLDINGS (2004) PTE. LTD (Below, “Cheers”), operator of Singaporean Convenience Stores from April 29th.
This campaign is expected to increase user acquisition in Singapore, where the number of installed devices has exceeded 100, and to provide a new gaming experience through gamification using “ChargeSPOT”, as announced in the INFORICH medium-term management plan. In the future, we will look to expand the campaign in Japan and will pay attention to the actual campaign effects as well as user reactions.
◾️Future Initiatives
For medium- to long-term growth, INFORICH INC. aims to develop platform services to discover new revenue opportunities based on the installation locations and user base cultivated through ChargeSPOT.
Gamification is one of our efforts, and we are positioning this collaboration with Monster Hunter Now in Singapore as a new step. Gamification is an approach that applies game design elements and game principles to things other than games, and we believe that it is a good fit for our services, which have both offline and online touchpoints.
In the future, we aim to provide new consumption experiences not only in Singapore but also domestically and internationally.
◾️Campaign Details
Fulfil the conditions to receive a “ChargeSPOT” free usage coupon (valid for up to 60 mins rental)
Coupon Validity：29th April 2024 to 28th June 2024
Campaign Locations: “ChargeSPOT” machines located in “Cheers” stores in Singapore
※ Up to 4000 coupons will be released.
※ This campaign is not valid in Japan.
【Conditions】
１. Use “ChargeSPOT” at Cheers (at least one rental)
２. Open the camera functions through the ChargeSPOT in-app banner
３. Scan the “ChargeSPOT” power bank with your camera to reveal the AR monster
４. Take a picture of the monster and save it to get a “ChargeSPOT” free usage coupon
※ ChargeSPOT™ is a trademark or registered trademark of INFORICH INC.
※ Product and service names mentioned in this release are trademarks or registered trademarks of each company.